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CarbyVideo Marketing · 2024

Video coverage of a car handover, the prize in a giveaway run by Carby in partnership with MBWAY. The focus was on documenting the moment of the handover to create engaging content for the brands' digital communications.

Client
Carby
Year
2024
Length
29 s

The challenge

Working within an extremely short window for filming, while dealing with the logistical and lighting challenges of shooting in a busy public space during opening hours (UBBO shopping centre).

The solution

We took a very agile, direct approach, focusing on the key angles of the vehicle and the handover itself. The edit was deliberately fast and dynamic, tailored to grab attention in social media feeds.

What we delivered

  • A dynamic video optimised for social media.
  • A credible, promotional record of the giveaway.
  • Visual emphasis on the Carby and MBWAY partnership.
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